How to Advertise Your Products and Brand in Brazil

Brazil is known for some of the world’s most creative advertisements. The creativity in Brazil’s advertisement industry greatly developed in the 80s and 90s. Since that period, Brazil has continued to win many international advertising awards. The creativity in commercials and print ads has also been directed to online marketing.

For foreign advertising companies, penetrating this blooming sector is a challenge. Language and cultural barriers have been the main reasons behind most advertising companies’ failure to succeed in Brazil. These barriers force advertisement companies to either modify or completely change their advertisements. Unlike citizens of other countries, Brazilians are yet to develop negativity when it comes to product ‘pushing’. This has seen many advertisement companies thrive in the country.

Claudio Loureiro’s Heads Propaganda is an example of a successful advertising company in Brazil. He has led the company to achieve some of the most creative advertisements in Brazil. Loureiro holds two master’s degrees. One master’s degree is in marketing from Georgia State University and the other in communication from Boston University.
Internet marketing has helped many companies in Brazil to increase their revenue and expand. Companies in Brazil have been using a wide range of methods varying form posting in social media to pay per click. Advertising on social media is mainly through timeline posts. Companies can also benefit from sponsored ads. Pay per click has also been used by companies in Brazil to get the right clients for their products.

Television advertising in Brazil has been around for a very long time. Although most Brazilian TV stations operate round the clock, advertisers usually go for the peak hours. These sought after spots include during soccer games, Brazilian soap operas, and news bulletins. Soap operas are the best ones because they are aired daily unlike soccer games that only air a few times a week.

Although some companies have been known to sponsor Brazilian soccer teams as a way to advertise their brands, the move can work against the company. Brazilians are very passionate soccer supporters and tend to avoid products or brands that are associated with their opponents. If a company tends to capture a nationwide market, it should avoid sponsoring teams but rather concentrate on advertising during games.

Print media is also an ideal marketing platform. Advertisers should first determine their target market and then use the information to determine the right print media. Newspapers tend to reach a wider section of the population and can be used for advertisements that target a wide market.

Advertisers should always remember to develop quality content. With the high creativity in Brazil, poor content will automatically mean a failed advertisement. Working with established advertising companies in Brazil such as Heads Propaganda will help companies develop the right content.

Slyce Could Become An Image Search Giant

Image and product recognition is the wave of the future. That statement does need to be amended slightly. Visual searches for products is not so much the future as retail giants are using the concept right now and doing so to great success. Image recognition searches, however, are still in the early stages of development and expansion. One company is emerging as a potential superstar in the world of image recognition and that company is dubbed Slyce.

The concept of image recognition is fairly simple. Instead of typing text into a search box, copies of images are used. Products that match the look of a particular image them end up being revealed in the results. Currently, the online retail giant Amazon is using this type of technology to great success. Amazon Flow is the name of an app the online retailer provides. Once the app is downloaded to a phone, mobile users can snap pictures of merchandise and search through Amazon’s online catalog for something similar. Slyce wants to take that to the next level. Based out of Toronto, Slyce was to grow into a worldwide giant by providing image recognition software for the rest of the online retail world.

Slyce is definitely not a fly-by-night endeavor. The company is looking to raise huge sums of venture capital to be a success. Slyce has just raised about $10.75 million to attain its lofty goals, hardly a small sum of funds.

Another bit of interesting and impressive financial news has been revealed in the news. Slyce has purchased the Israel-based Pounce, an app designed to print catalogs and advertisements from a smart phone. For consumers, apps of this nature can make shopping a lot easier and a lot quicker. The world is a busy place these days. People are using their mobile phones and devices for shopping more and more. Slyce hopes to capitalize on massively growing interest and become a image search giant in the retail world. The company is young, growing, and hungry. Older and more established companies sometimes fall behind the times and do not jump into innovative strategies.

Slyce is not planning on releasing an app that is a copy of Amazon Flow. Rather, Slyce’s concept seeks to be a much more versatile app. This means Slyce is going to be producing an app that provides a better means of locating sought after products. One way this is achieved is by going beyond logos, text, and other packaging related material and into the unique nuances of the item. In short, these means more accurate, better searches can be performed.

Ultimately, that means the person using the search app is going to find what he/she is seeking. Is that not what the user wants?

Qnet: Steps to Select the Best Network Marketing Company

Looking for information on how to make money with network marketing? Wondering how to pick the right network marketing company? Every day people all over the world go online searching for ways to earn a decent income or start a business. One way to earn extra income or make a full time income is through network marketing.

There are many network marketing opportunities around and you need to find the ones that will help you succeed. Network marketing allows you to promote products or services and receive commissions when people purchase from you. In network marketing you also receive commissions by bringing other people into the company and this way you build a team of marketing or sales representatives in your company.

Network marketing companies have different commissions levels and compensation plans. The challenge however is finding a reputable network marketing company so that you will make money and attain financial independence. Qnet comes highly recommended in the network marketing field, and can help you get started in the is highly lucrative business.

Choose a company that offers quality product. Qnet offers an amazing variety of lifestyle products. To be successful, you need to promote products that people like and need. Also be sure that the products you promote are in demand and will be for a long time. Qnet has established a reputation for offering top notch products that fill a genuine need in the marketplace. People all over the world rave about Qnet’s line of products and how these products have improved their lives.

The vast range of innovative products offered by Qnet, include Luxury Watches and Jewelry, Homecare and House Ware, Telecommunications, Wellness and Energy, Personal Care and Cosmetics, Health and Nutrition, Education, Holiday Packages and Memberships, Personal and Business Development Media and Books. Here, QNet’s home page discusses their business further.

Look for quality training and support system when choosing a network marketing company. Qnet provides top quality training resources for members of their sales team. Independent sales representatives have access to the essential advertising and marketing materials and instructions. Sales representatives receive training to market their business, and recruit other people as well.

Qnet has been helping people achieve their dream of having a home based business and earn a great income. If you are serious about joining a reputable network marketing company, Qnet is your best choice. Qnet provides the training you need, the quality products people want to buy, and the support you need to reach your income goals.

To get started you need to visit Qnet’s website, browse around to learn more about the company, and then submit an application or request for enrolment. It’s a simple process, and you can started once approved. Check out QNet’s page on Facebook.

Purina Produces

I trust Purina not because I am loyal to a certain brand. I utilize Purina because I am loyal to results. This brand of animal feed in general on has always delivered in any animal that I was raising including my championship hunting dogs. Unlike many hunters, my hunting dogs are my actual pets. I feed them well because replacing that tremendous amount of energy is reticent in having productive dogs. Most instruction from reputable trainers suggest feeding dogs once a day. I look at it more as feeding them a certain amount every day. I say this because I break up the one suggested amount into two meals for my dogs especially when we are in the field. Additionally, my dogs eat tremendously more when they are in the field than when they are at rest and even when that rest will be extended like directly after the hunting season.

In the off season, I still have to occupy my dog’s minds. This is often overlooked as a necessity for dogs, but dogs are incredibly intelligent, and this intelligence has to be satiated and in the correct way. Failure to do this will result in a dog exhibiting unwanted behaviors. Additionally, they are naturally pack animals, so leaving them alone and with nothing to do is exceedingly stressful on the dog. I swim them and walk them on long leashes to keep up their stamina. For every step I take, they take maybe twenty making this a suitable distance for them to work themselves out properly. I do this in the woods as often as possible, but they are sometimes too hard to handle on leashes when they are in hunting mode. However, I am not a fan of summer’s ticks, fleas and other vermin, so I stay out of the woods a lot in the summer to protect my family and myself from any issues that fleas and ticks bring, and to also protect my dogs from these issues as well.

Because they are my family and my pets, I take extra precautions because the hunt is inherently dangerous, but that is what my dogs were trained to do for the entire existence of their breed. It would be cruel to have them in any other atmosphere. They are awesome enough to make good house pets, but making them so would be a waste of their talents and ability. I understand bringing home a dog that is not much of match to an owner’s situation from a shelter situation, but when purchasing a dog as a puppy, the breed should certainly match the personality and lifestyle of the owner. Failure to this will produced a situation in which the owner and the dog is not happy, and usually, the dog loses in this scenario. Those with active dogs that are able to work these animals out as much as needed must be cognizant of their nutrition. I endorse Purina as a trainer, and their Beneful brand is especially appropriate.

Consider Skiing This Coming Winter

Getting up to do the dreaded dishes I decide to entertain my self with some radio talk. Searching around I come across “press play with Madelenie Brand.” On KCRW “How will The drought affect California ski resorts?”

Not being much of a winter sports fan I still listen in with interest as to how a one Andy Wirth predicts the future of Squaw Valley ski holdings in Olympic Valley California. The lovely Madelenie started the interview with a simple but bold question “so how was your winter?” He replied with how this past winter was a tough one. He then continued on with how this past season the Stanford meteorologist The ridiculously resilient ridge, he commented on how it sounded like something from A Monty Python movie. When you think about it, it truly does. But the ridiculously resilient ridge prevented a lot of low pressure systems coming in to the mountain, causing the taxing season but still making it through pretty well.

Mr.Wirth claims that the sky resort could survive with winter seasons continuing as such. He says he wasn’t as profitable as it could’ve been but still profitable. Madelenie ask if things continue to go down hill would he offer different recreational activities, Mr.Wirth told her that he has 6,000 acres even with just 4,000 people would still have a good time. He ran sure that there is still quite a bit of skiing and reiterated quite a bit of skiing to be had. I smiled as he described how science has gotten good at creating snow and how he’s become reading good at managing the snow. Hes not only looking into the future season but for years to come and in that He hopes to invest into snow making and to make other adjustment in the business. I had to admire Mr.Wirth’s dedication to keeping the skiing fun alive.

Andy Wirth has to be the classic good hearted big thinker CEO good guy we see in movies.

Having received multiple community service and professional Awards, including being recognized as citizen of the year by disabled sports USA and a Community five award. He has worked or 25 years in the mountain resort and hotel industry before becoming CEO of Squaw Valley ski holdings.

The First 3D Office Building Will Be Built In Dubai

There is no doubt that 3D printing technology is going to be the way of the future. Though the future may be here sooner than we think. In a recent article Design News that I read, went on to state that Dubai is going to be the home of the very first complete 3D printed building. Yes, there have been other 3D printed buildings, but none has been anything like what this building is going to be. This building is going to be built completely by using a 3D printer which includes interior, exterior, and even the furniture.

WinSun Global will be leading this project. The overall project will only take a few weeks instead of the normal time it would take to construct this type of building. A 3D printer about 20 feet tall will be brought into Dubai and placed in the city center. By building this 2,000 square foot building from a printer, will save both on labor costs and construction wastes. This building has been nicknamed the “The Museum of the Future” and rightfully so. This will be a building that many people only dreamed about being possible.

This building is part of the UAE’s attempt to separate themselves from just being known for their oil. Instead, they are striving to be known for their desire to lead the world in the technology, design, and architecture industries. H.E Excellency Mohammed Al Gergawi made the announced regarding the building and has stated that this is the beginning of many more things to come. He is hoping that the UAE will become an innovation hub for 3D and technology for the world.

His Excellency has already been awarded the key to Dubai for all of the projects that he has already completed to make the city better. Now, Gergawi is continuing in changing Dubai’s skyline with the creation of the 3D building. His hope is that not only will the world see the UAE has more to offer than just oil, but it will draw business from the Middle East as well. No matter what, this building is going to be a must see for all who travel to Dubai.

Eucatex – A Leading Producer of High Technology Furniture Products

Eucatex is one of the well-known paint producers and is currently the seventh largest in Brazil with a market share of three percent according to analysis from market experts. It did not take long for a company to reach the pinnacle of success as compared to other companies in the industry. The company started way back in 1951 but started its activities in 1954 in Salto. As a way to improve and maintain the environment, Eucatex came up with a brilliant idea that no company had ever thought of; using eucalyptus wood fibers as raw materials. Eucatex utilized eucalyptus in its production of linings and insulating as well as in the manufacture of ceiling tiles and panels. The incipient of Eucatex was Americana Sawmill Americana that was founded in 1923 in São Paulo, Brazil.

Over the years, Eucatex has thrived in producing quality paints and fiberboards to clients around the world. The leading paint producer grew rapidly and has been able to diversify its offices across the world from representative offices in Brazilian capitals and Buenos Aires (Argentina). The company also increased its production capacity back in 1965 and exported its ceiling tiles and panels to Europe. It advanced in operations and embarked on producing new hardboard mill and a Metal Industrial Unit in Salto and Barueri (SP) respectively. Today, Eucatex produces Plates, Paints and Varnishes and exports its products to more than 50 countries. The company oversees its operations through representative offices in the United Kingdom, the United States, Mexico, Holland and Germany.

As president of Eucatex, Flavio Maluf has been able to make significant upgrades and advancements in the company such as the launch of another factory in 1994 in Salto as well as the development in its laboratories with a full line of paints and varnishes. Mr. Flavio’s reign in leadership has been a vital element for the success of the company. He started working for Eucatex in 1987 but became president in 1997; after his skills had matured to an extent, he could lead the company. It was through Flavio’s incomparable expertise that brought the company to spotlight and gained international recognition.

Under his leadership, the company advanced in terms of technology and in 2010, a new T-HDF/MDF line was installed and manufactured high technology and mechanical resistance panels. Four years ago the company celebrated its 60th anniversary as a market leader and a principal manufacturer in hardboards, MDP and MDF panels, laminate floors and paints in Brazil. The company has also received various awards and accolades to acknowledge their endeavors. Some of these date back in 1997, where the company was awarded the National Confederation of Storekeepers and Directors-Coating and Partitions Category among others over the years.

QNet to Greatly Expand in India

QNet is quickly establishes its name and brand in the global world of e-commerce. The company, based out of Hong Kong, has been in business for over 15 years and experienced an interesting increase in growth over that time. Now, the company is trying to make India one of its primary markets. The entry into India is not new. QNet has been involved with direct selling in India for over a dozen years. The past endeavors the company engaged in while in India are going to be expanded. There are two major ways QNet wants to do this.

The direct selling world has shocked to discover the incredible news from QNet. The company is moving 100% of all its manufacturing and production to India. The company has a very compelling reason for making this decision. The costs of production and labor in India are far less expensive than is the case in other areas of the world. Business websites and newspapers are reporting QNet could save a significant amount of money off current margins. More than 10% in savings is possible and that is a huge amount of money to simply wipe away from production costs.

QNet is not solely interested in saving money. The company wants to earn money as well. QNet surely wants to grow its base of affiliates and also boost sales figures. Since production is being shifted to India, it would make perfect sense to expand direct sales in the territory.

India’s economy is doing quite well. The market is an emerging one. QNet realizes increasing the volume of sales (and increasing its sales force) in the country could prove very profitable. The products will already be present in the country so moving them is fairly easy. International shipping is unnecessary. All of this makes moving physical products easier and could contribute to attracting affiliates to help with the sales.

QNet also has visions of selling service-oriented items to those who may be interested in such things. This should not be considered anything of great surprise. Why would QNet stop and solely sell products and not promote the services it offers. Both products and services will focus, in part, on health and wellness. The belief is India has a strong niche market for health and wellness products and services. QNet also has an India-centric website.

Will QNet find great success in India? There is no reason to assume the company won’t.

Learn More About Highland Capital Management

This is an investment banking that manages hedge funds as well as offering distressed and structured investments to its clients. The firm invests in public equity and securities, financial markets, high yielding stocks and bonds and also fixed income. The firm was co-founded by Jim Dondero and Mark Okada. Both partners later formed a Protective Life Insurance Corporation that has specialty in managing secured credits and fixed income markets. This plan evolved and later Protective Asset Company was formed in 1997.

Highland Capital Management is located in Texas, but it has other offices in Asia and Europe. In 2014, the firm had asset worth about $20 billion under management. The company has an experience of 20 years of service delivery to retail and institutional investors. The company has a broad network of clients like high net-worth persons, corporations, government agencies and financial institutions. The company enables Investors to pursue new opportunities by offering high quality products and services as well as shielding their capital.

The goal of Highland Capital Management is to focus on different asset classes which would help investors to access specific assets or get advice on the best investment process to follow. The firm has ability to conduct comprehensive due diligence since it has focused and qualified professionals. These professionals will conduct analysis based on investors’ abilities and the market trends across the industry. They are committed and dedicated towards the needs of our clients thus ensuring they are satisfied appropriately.

The President of Highland Capital Management is called James Dondero who resides in Dallas, TX. Mr. Dondero has requisite experience in public equity and financial markets that focuses on high yielding and structured investment plans. He is philanthropic and has been supporting several programs and initiatives in the public and education affairs. He is the chairman of a number of institutions like CCS Medical and Cornerstone Health as well as a member of MGM Studios in America.

Highland Capital Market offers numerous investment strategies that would yield returns in a similar way to equity within an entire market formation. This company is known for its potential and capabilities towards investment hence we are able to reveal our excellent performance and consistency over different market environments. The company is ready to receive and support any investor interested in investing in any of our fields of specialty.

The company’s objective is to provide risk management options to our clients. We rely on market trends and macroeconomic survey to allocate capital to different risk areas. Highland Capital Management is the best investment firm offering quality, reliable and efficient investment plans to all qualified investors. Each client is approached in a unique way depending on their needs and qualification.

Investment Legend Steve Murray

Business gains in the current world are best seen through investment. It has been evolving around the globe. The concept of investment is about the accumulation of enough savings, and identification of the right opportunities. It should be done with a systematic and proven model. Poor lifestyle is one of the things that divert people away from investing. Through the focus on the future development, proper opportunities are identified and investment implemented. Cabot Microelectronics Corporation, which is abbreviated as CCMP, is an investment firm that is located in New York. Stephen Murray CCMP Capital is a famous legend who worked as an adviser.

He was also a chief executive officer and president of the investment firm. Besides, in the 1980s, he studied business administration at Columbia Business School, and later earned a master’s degree. Due to his professionalism, he served as a credit analyst at Manufacturers Hanover Corporation. In 2005, he founded an investment capital that had allotted to equity partners. It led to the growth of the firm. In 2007, he was named CEO of CCMP Capital. Additionally, Murray had many other responsibilities in several companies namely; Aramark, Warner Chiclott, and Vitain Shoppe.

Stephen Murray CCMP Capital was also a sponsor at certain foundations such as, ‘Make a Wish Foundation’ at Boston College. Early 2015 saw Murray talk about his investment firm in the media. Steve was a man with ambition, and undertook lots of strategic investments. He laid down all strategies of the company and the ways they could be achieved. On one his submissions on the media, he reiterated the plans to hire more operating partners were underway, and it was an action he had the commitment.

However, Steve was found dead in his home just a month after leaving CCMP Capital. At 52 years, Steve had achieved so much. Also, so much property and investments were to his name. The ideas he shared with the woman remain with the companies. In fact, the majority of the companies are running on his innovative ideas. The CCMP family missed his services as the pillar of the organization. The CCMP Chairman stated that; they had lost an investor, and a deal maker who loved his career as a private investor. He died at his home in Stamford. Steve left behind a wife and sons. CCMP was affected by his demise. Consequently, media reports indicated panic from the investors. The investors had to make a tough decision on his absence.

CCMP Capital has become a better company with his services. Steve strongly supported the idea of diversifying investment to the different industries. His high character and ability to express an opinion has been a pillar of his success. As a young man, Steve always wanted to be a successful entrepreneur.

Honoring Do-Gooders