The Rise of the Visual Search Engine

Search engines are plentiful, and every search provider is doing their best to provide people the most convenient way to search for anything they want. With the advent of smartphone cameras, visual and image searching has been developing by leaps and bounds. People want to know what they’re looking at, and they want to know how to get it. Visual searches are great for people want to compare products at stores or look up details about a historical monument.

Currently, there are two ways to search for an image, either by uploading an old image or by taking a picture of it. When searching with a picture, image search engines only find what’s visually similar. This means the result could have the same shape and color, but could be a completely different object. Another method engines use to search a visual detail are the metatags attached to the image. Every picture has metatags in them that detail a keyword, location or even a name. Although, this tends to be lackluster as well.

The other method, taking a picture, has improved visual search technology within the past few years. Since pictures taken with phones are brand new, they have no prior image on the internet nor do they have the appropriate metatags. So instead, smartphones upload the image to a central database where it’s scrutinized until it comes close to a match, similar to the other method. This involves matching the new picture with numerous pictures already on the net, and thus results may vary.

With this growing technology, visual search is improving everyday to be more helpful to people. Slyce, a company that’s spearheading the technology, is an example of that. Slyce aims to develop advanced image recognition technology, so that consumers are able to find what they want. Technology is all about convenience, and Slyce brings that convenience to everyone. Slyce improves the technology by having the image stream to the database where it’s recognized multiple times to provide better accuracy.

With all that in mind, visual searching is growing at an alarming rate, and people will benefit the most from it. Download some apps onto your smartphone to see how visual search can help you.

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